Periodical Marketers of Canada
Suite 1007, 175 Bloor St. E.
Toronto, ON M4W 3R8
Periodical Marketers of Canada (PMC) is the national association of magazine and book wholesalers serving 35,000 retail newsstands. PMC was established under federal charter in 1942 for the purpose of furthering the wholesale periodical distribution industry and contributing to the encouragement of reading in Canada.
Current members of the association are: Central News, Thunder Bay, ON; Sudbury News, Sudbury, ON; Monahan Agency, Vernon, BC; Benjamin News, Montreal, QC; Metro News, Toronto, ON; The News Group, Burlington, ON.
Retail value of periodicals and books distributed by PMC members exceeded $850 million in 2007.
PMC’s ongoing activities include:
Funding of a nonprofit charitable foundation, the Foundation for the Advancement of Canadian Letters (FACL), which makes contributions to individuals and agencies engaged in the encouragement of literacy and reading in Canada.
Funding of an independent advisory board, the Periodical Advisory Committee, which scrutinizes publications for adult content and provides recommendations to ensure that all titles distributed by members comply with federal law.
In cooperation with publishers and retailers, PMC develops marketing programs to promote the sale of Canadian newsstand magazines. With the financial assistance of the Department of Canadian Heritage, the successful “Best of B.C.” program was carried out in 2007, resulting in a 14% increase in the sale of B.C.-based magazines.